Shift Communications

JULY 26, 2017

There’s a crisis communications mantra: tell it all, tell it early and tell it yourself. Luckily, with a pre-approved crisis communications plan already in place, G.W. Because even if he does everything else right, having a Tweet go live amidst the crisis saying, “ Fish Humans are friends, not food!”

Case Study 101

Case Study Crisis Study Crisis Communications 101

Shift Communications

JULY 24, 2017

is great with phone interviews, he may not be as collected on TV, Facebook Live or other broadcast channels. bring in his PR team to practice recorded interviews. You can use this data to prioritize platforms in your crisis communications plan, and to get a better idea of where your target audience is most active.

Case Study 94

Case Study Crisis Management Crisis Study 94

Newsfile

JANUARY 30, 2024

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. In particular, short form videos are booming in PR trends.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

JULY 28, 2017

Facebook is his shop’s most productive channel, with thousands of followers and stellar engagement rates. Facebook is the only place customers can find that day’s highly-sought after flavors (the fans LOVE exclusivity!). Crisis communications is not an area where you want to “set it and forget it.” If, like G.W.,

Case Study 92

Case Study Crisis Study Strategy 92