Crisis Communications Customer Service Data-Driven PR Marketing 
Shift Communications
MAY 22, 2017
Imagine what a timesaver this will be for companies as they tackle GDPR compliance in the next year, one of the most important changing regulations in marketing and advertising. Public relations will be impacted by data science in several ways. Vice President, Marketing Technology. . — Christopher Penn (@cspenn) May 17, 2017.
Newsfile
JANUARY 30, 2024
AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. Data-driven PR Trends PR pros are using data-driven analytics to guide PR strategies.
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