Remove Creativity Remove Financial Remove International Remove Public Affairs
article thumbnail

Public Relations Objectives

Doctor Spin

Establish and develop mutual relationships with key publics. Improve internal communications. Influence public opinion and legislative processes. To get started, you develop a creative concept and a marketing strategy, which you pair up with copywriting and art direction to create your assets. Prevent and manage crises.

article thumbnail

Miranda Dini Appointed Global Healthcare Lead for AVENIR GLOBAL

Shift Communications

“We work with healthcare clients in every one of our brands, providing a wide range of services, including insights, strategic planning, public relations, medical communications, clinical trial services, creative, branding and market access,” said Ralph Sutton, International Managing Partner, AVENIR GLOBAL.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Public Relations vs Marketing

Doctor Spin

When PR is Better Than Marketing Spin Academy | Online PR Courses What Public Relations Does for an Organisation Suppose you’re running a business and wish to be top-of-mind and sell more products and services. However, public relations has such know-how. Shareholders, investors, financial institutions, etc.

article thumbnail

For PR Agencies, Does Cannes Really Matter?

ImPRessions - Crenshaw Communications

The Cannes Lions Festival of Creativity – the Oscars of the advertising business – was held last week, and apparently it was a big disappointment for the public relations industry, which won fewer awards than in previous years. ” Today, it’s a “Creativity” extravaganza, and with good reason.

Agency 120
article thumbnail

Contemplating selfie disruptions in historical and modern-day PR

PR Conversations

“If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Selfie contemplations! Toni Muzi Falconi and Stuart Ewen. ” Stuart Ewen. By Toni Muzi Falconi. The selfie as self-expression.

System 40
article thumbnail

Contemplating selfie disruptions in historical and modern-day PR

PR Conversations

“If I were Bernays, as a sign of self expression, I would dedicate my creative genius to adapt (or adopt) the ‘selfie’ idea for a public relations program dedicated to individual emancipation.” Selfie contemplations! Toni Muzi Falconi and Stuart Ewen. ” Stuart Ewen. By Toni Muzi Falconi. The selfie as self-expression.

System 40