Melissa Agnes

MARCH 6, 2018

Fortunately, there’s a method to this process that can take any organization, of any size, type, and industry, from their current level of crisis readiness, straight through to building an invincible brand—which, as you know, is the ultimate benefit of being crisis ready. Do you conduct regular crisis management exercises?

Crisis 172

Crisis Crisis Management Handbook Viral 172

PR Conversations

MAY 1, 2017

Employers have an absolute responsibility to their crisis team but the reality is that many employers are reluctant even to begin crisis planning on the basis that it is too hard, it’s tempting fate or it simply won’t happen. Or the crisis plan is siloed in some hidden corporate corner completely out of date.

Crisis 63

Crisis Crisis Management Leadership Training 63

PR Conversations

OCTOBER 2, 2015

I write as someone who has worked in the motor industry since the late 1980s, I’ve been that PR practitioner dealing with a complex and rapidly emerging crisis (albeit on a much smaller scale and pre-social media). The VW case as many others, reveals the hubris of so much crisis management posturing within the PR industry.

Publicity 40

Publicity Crisis Management Crisis Handbook 40