Sword and the Script

DECEMBER 21, 2021

This means PR pros will need to figure out how to have their clients mentioned in these outlets and learn how to measure their success.”. Brad Marley , Chief Storyteller, Yelram Media . PR grows more in demand. Data-driven PR. Public relations is HOT right now. Slow decline of social media.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Onclusive

MARCH 17, 2021

Focusing on analytics for justifying their existence/ROI for budget as the overarching goal of the data-driven initiative instead of an analytical approach for actionable insights to enable PR/Communications’ critical mission of building/improving the organization’s reputation.

Data 195

Data Communications Reputation Data-Driven PR 195

Beyond PR

MARCH 30, 2018

How good it would be if every task could be automated, saving the time of PR professionals for vital tasks such as creative work and decision-making activities? It represents the kind of value you can get when you pair good data with great technology. Next Steps For AI And The PR Sector.

Publicity 85

Publicity Training Technology Data 85