The Evolution of Earned Media: Navigating Change
Burrelles Fresh Ideas
MARCH 5, 2024
This has led to less time for attending press events, trade shows, and covering stories, making B2B PR harder than ever. Almost 60% named print media as one of the most difficult mediums to secure coverage, and 46% said television.” This boosts visibility and may inspire similar content if the story performs well.
Let's personalize your content