Shift Communications

NOVEMBER 14, 2017

Move over, engineers. Thanks to technical writers’ ability to communicate technical functionality clearly and accurately, users can autonomously navigate a new product without having to reach out for assistance from support. Today’s post on technical writers in PR is by guest blogger Abigael Donahue – enjoy! .

Engineering 87

Engineering Knowledge Base Software Creativity 87

Presspage

SEPTEMBER 19, 2017

So far these primitive AI tools require structured data to create insights; that is, data with a high degree of organization, a predefined set of rules, that is readily searchable through search engine algorithms or other search operations. Yet there are some glaring (and perhaps self-deluding) flaws in such arguments.

Software 83

Software Technology Knowledge Base Creativity 83

Contently - Strategy

NOVEMBER 27, 2018

According to executive director of content and communications John Fox, the marketing team made a choice to adjust the brand’s point of view as they prepped for the launch. “At Enter: Google. If you have a unique data asset or you have some knowledge based on the work you do and the service that you provide, double down on that.”

Strategy 112

Strategy How To Content Marketing Analysis 112