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Don't Get Cute With Naming

Bad Pitch Blog

The concept made sense, and certainly would be a service that small businesses would welcome, but I couldn’t help but wonder, "Did he really want to hurt his chances of getting business because someone was a bit befuddled by his word choice?!" What are your business objectives? It’s easy to get caught up in the name game.

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The Making of Cision: A Brief History of 15 M&A Transactions that Consolidated a Sizable Chunk of the PR Technology Market into One Company

Sword and the Script

Oh, sure, there are bits and pieces, but even the Wikipedia entry , at the time of this writing, is woefully incomplete. Sources: Business Wire , PRWeek , RMP Analysis , Chicago Tribune , Mergr.com ). Sources: GlobeNewsWire , Business Wire , TechCrunch , Adweek , PRWeb ). 2) April 7, 2014: Vocus. Sources: Crunchbase , DM News ).