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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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Ensuring Ethical Advertising

Mindful Marketing

” Severe backlash against the brand has included stinging social media posts and celebrity condemnations. ” “Couldn’t anyone see the probable PR crises and pump the brakes?” or “Is there approach that would be equally effective but less risky?”

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How PR Pros Can Build Epic Personal Branding For Corporate Leadership

Rock the Status Quo

“It’s too risky!” Their content marketing and brand journalism has not yet evolved to a place where they are comfortable letting employees take the spotlight, allowing independent voices to ring out with options, truth and expertise. So what’s a PR pro to do?

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