Finding Leads: 6 Takes from the 2018 Chief Marketer B2B Lead Gen Report
Sword and the Script
OCTOBER 24, 2017
A PPC campaign might get you an email address but it takes a whole bunch of touches in between – blogs, emails, webinars, white papers, PR, sales calls – to close the deal. Don’t miss these related posts: How B2B Marketing Can Get More out of Trade Shows. 37% white papers. Blog about it.
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