Shift Communications

NOVEMBER 11, 2014

Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. Part 1: Blog Core Values. Part 10: How To Get Blogging Ideas. You simply write around it. Part 2: The Kennedy. The Telephone.

Blogging 128

Blogging Chemicals Content Marketing Writing 128

Mindful Marketing

DECEMBER 28, 2019

It has to do with building brands. BBC News says that over a five-year period, the brand scrapped products worth a total of about $121 million. Unfortunately, Burberry isn’t the only brand known for trashing its own inventory. Burberry has about 50 stores in the continental U.S.

Fashion 67

Fashion Energy Chemicals Retail 67

PR Breakfast Club

MAY 12, 2014

The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production. Furthermore, is it okay for the brands to share the published alcohol studies on their Facebook and Twitter accounts?

Chemicals 50

Chemicals Pitching Study Journalism 50

Sword and the Script

OCTOBER 21, 2014

I’ve read and blogged about previous reports produced by the UMASS Center for Marketing Research for several years now. Blogs as a tool of corporate influence is flat to declining. . It’s a very difficult perception to overcome because a blog is really, or ought to be, a news site. For example: 13 Statistics from an Inc.

Social Media 117

Social Media Study Blogging Company 117

Mindful Marketing

FEBRUARY 12, 2022

Ephrat Livni, writing for Pocket , further unpacks the essence of wit : “The wittiest among us are simply people who make unusual connections between words and ideas. ” A good example of Gen Z’s affinity for absurdity is the off-beat soap brand Dr. Squatch. ” Subscribe to Mindful Matters blog.

Advertising 81

Advertising Advertising Chemicals Energy 81