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How To Create Great Content With Your Data

Cision

For this small business to generate awareness (targeting rideshare drivers who are Vugo’s primary customers), Vugo came up with some statistics about their current clients, published their findings , and created an infographic to highlight key figures.

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

When you can, offer high resolution photos, videos or infographics. Be sure to include research/data to back up your claims: This can be your own or you can cite someone else’s. Sometimes, an image can even spark an idea for a story. So if imagery inspires you, start there. She holds a B.A.