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5 technologies that will change how you do PR

Presspage

AUGUST 15, 2017

thought leadership. The PR world will also see this change - machines will be able to understand public sentiment in real time by leveraging millions of gigabytes of data, write natural and insightful copy, and tailor it to audiences in a highly targeted way, all without human intervention. the importance of measurability.

Technology 115
Technology Big Data Video Data 115
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Meet PR’s New Best Friend: Data

PRSay

MAY 18, 2016

The big data revolution has pushed the public relations industry forward. Not only will this help their marketing and production teams, it provides an opportunity to use the data to get coverage from lifestyle or food publications. If they visualized the data in a chart or infographic. What would be even better?

Data 106
Data Meeting Measurement Guidelines 106
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