Big Data Crisis Management Privacy Technology 
NewsWhip
JUNE 2, 2021
Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . Predictive Crisis Management . What is Predictive Crisis Management? .
Ethical Voices
MARCH 14, 2022
I started in Washington DC in Public Affairs and Crisis Management. Still am a crisis guy and always will be, I think. What do you see as some of the big PR ethics challenges for today and tomorrow? I think technology is both an advantage and potentially a challenge. What’s the pushback?
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