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What is Predictive Media Intelligence?

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . The process starts by detecting news stories and social media posts as soon as they appear.

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Media Data Reddit Crisis

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

FEBRUARY 12, 2022

As these new channels and pathways continue to grow, they bring a whole new set of paradigms. Further details including information on other types and new media are in the section on types of mass communication. Outdoor and transmit media typically tend to be advertising material (but not always).

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