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Media Training Lessons From Oprah Winfrey’s Interview With Prince Harry and Meghan Markle

PRSay

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Anything a client says could appear in a future article or news segment.

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Why Publicity?

PR for Anyone

Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” ” We LOVE to get these and we get them quite frequently because the system works. You get it.

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Getting the Yes When Pitching the Media

PR for Anyone

How do you get the yes when pitching the media? In fact, back in the day there were writer and editors for television reporters and anchors and now, it’s quite often that person doing everything. If you saw a segment they did you liked or an article you read, mention that in your email. It was all about a new product.

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Advertising vs Publicity

PR for Anyone

When someone sees you on TV or in an article or hears you on the radio or on a podcast, you have instant credibility… instant authority. This is the power of media. The article. .” Someone else is using you as an industry expert so you’ve earned that citation.