Mindful Marketing

JULY 29, 2015

.” Likewise, PRWeek recently wrote about the International Association of Measurement and Evaluation in Communications (AMEC) conference. We need more of the why , not just the “what.” It’s not enough to simply report on what happened, but we must analyze why and how it happened.

Analysis 50

Analysis Measurement Analytics Creativity 50

Mindful Marketing

DECEMBER 17, 2015

You are a founding member of PR Boutiques International. PR Boutiques International™ (PRBI), prboutiques.com , is an international network of select boutique, public relations firms. I think some of the same skills are required for both such as logical reasoning, analysis, and creativity. You can never stand still.

Communications 50

Communications Marketing Internal International 50

Waxing UnLyrical

FEBRUARY 25, 2015

Here are some highlights from the discussion: Deanna kicked off the chat by asking Shonali a great question for an anniversary show: why did she start the #MeasurePR chat? And the follow up question, naturally, was: Why is the chat still going strong? SeeDepth Inc. Hosting duties were shared by guest hosts Deanna Boss and me.

Measurement 40

Measurement Education Community Twitter 40