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The Death of the Press Release.

Maxim Behar

Whether you are the end reader or reporting major news for tomorrow’s newspaper doesn’t matter. You may have noticed that with the advent of Web 1.0 and the rise of news sites on the World Wide Web, the “press release” got a bit of a makeover as a “news release.” There’s an earthquake?

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7 Lessons Every Marketer Can Learn From The CrossFit Instagram Crisis

MaccaPR

Amidst the hurricane of PR catastrophes this past year – from H & M’s racist “Biggest Monkey in the Jungle” debacle, Papa John’s CEO attacking the NFL and Uber’s parade of scandals to United Airlines’ nose-breaking, tooth-shattering attack on a passenger, the Oscar “Best Picture is.Oops!” Facebook page ) and.

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Bad News About Ink: an open letter to clients

Bad Pitch Blog

Unfortunately, the great unwashed aren’t typically profiled in their local Business section, and aren’t flipping those pages and most people get their dose of news, fastidiously-checked headlines, and gobs of entertainment online. Embrace the Web! So I put it to you, clients of ours: put your money where your mouth is!