Airlines Employee Leadership Trade Shows 
ImPRessions - Crenshaw Communications
JUNE 26, 2019
To show leadership during a serious crisis situation. A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief. Here are some of the most common. . To announce a new strategy.
ImPRessions - Crenshaw Communications
MARCH 31, 2017
In B2B PR, a strong point of view on an industry problem, a compelling vision for the future, or a prediction can be winning thought leadership ideas, with the right packaging. Recently a client with a security device contemplated staging an assault or pickpocketing at a trade show to drum up attention for its product.
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