Remove Agriculture Remove Newspapers Remove Publicity Remove Video
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9 Content Snacks from the Story of Content Marketing

Sword and the Script

The publication educates farmers about new agricultural technologies. Sales jumped 1000% after the first video and it’s a clear example of the “be the story” philosophy in that each video inherently demonstrates the value of the product without selling. Also see: Wall Street’s Problem with Content Marketing.

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Inside the Mind of a Daily Newspaper Business Editor: Q&A With Thom Kupper of the Star Tribune

MaccaPR

If you’re a corporate communications or public relations executive in Minnesota, the status of our state’s largest newspaper – the Minneapolis-based Star Tribune , with more than 250 editors and reporters – is always of intense interest. There’s a challenge because we have to put out 7 newspapers a week. Think again.