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United we Brand? Top Reads on Corporate Activism

Flack's Revenge

It reported how agricultural giant Cargill fell out of favor with environmentalists: For years, the American agricultural giant Cargill has been on relatively good terms with environmental advocates, praised for agreeing to a landmark moratorium on buying soybeans grown on deforested land in the Amazon rain forest.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Theresa Reps , agricultural affairs manager, Midwest Dairy (nominated by Brian Bellmont). Megan’s positive attitude, mature professionalism and outstanding work ethic stood out to both clients and leaders.

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How to Contact Reporters For Your Digital PR Campaigns

Buzzstream

Instead, let’s discuss the most effective (and ethical) ways to contact reporters and journalists. I’m searching for any profiles that include farming, agriculture, or agriculture and “reporter.” But they are so bombarded with irrelevant stories and weak pitches that they don’t put their email addresses front and center.