Deirdre Breakenridge

NOVEMBER 23, 2016

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. The Shout-Out.

Skype 150

Skype Industry Storytelling Interviews 150

Barokas

JANUARY 3, 2018

This book particularly resonated with me as the art of storytelling is the cornerstone of the communications industry. Dani’s philosophy resonated with me as taking risks is a core value of our agency. While taking breaks can free the mind, I find it best to shut down email, iMessage, Skype, social media, etc.

Creativity 60

Creativity Writing Skype Travel 60

Journalistics

JULY 6, 2013

There was case study after case study about how powerful the consumer has become in the age of social media – and how ill-equipped most brands were to deal with issues in real-time. Let’s take a look at your brand (or your clients for your agency readers). How ready are you to deal with a real-time marketing & PR event?

Marketing 52

Marketing Community Trends Case Study 52