PR in High Definition
JANUARY 30, 2024
As such, a blueprint of how to handle a crisis should be in place for every business – big or small. One part of this is having a ‘handbook’ of sorts, with clear protocols and practices laid out. Bringing in a PR agency when a crisis occurs is one effective way of getting support and guidance.
Solo PR Pro
OCTOBER 5, 2021
In 2000, he jumped the fence to take a communications-focused role at global PR agency FleishmanHillard. The handbook guides new or experienced public information officers on best practices for communicating life-safety and other urgent information during an emergency.
Melissa Agnes
MARCH 6, 2018
This process is based off of the Crisis Ready Model, which is a model I’ve developed throughout my years of helping organizations—from international corporations, to government agencies around the world, to businesses just like yours—become crisis ready.
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