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Can Military Influencers Ethically Use Their Status to Sell Services?

PRSay

SEPTEMBER 7, 2021

The Standards of Ethical Conduct for Employees of the Executive Branch preclude servicemembers from using “public office for…private gain, for the endorsement of any product, service or enterprise, or for the private gain of friends, relatives or persons with whom the employee is affiliated in a nongovernmental capacity.”.

Ethics

Ethics Public Affairs Policies Guidelines

Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

MAY 28, 2015

The piece quoted NASA spokeswoman Jennifer Knotts as insisting that no NASA employees (including any astronauts) actually appeared in the Hyundai video. Yes, yes - of course, we’re talking truth in advertising, of all things, but consider: When consumers watch the film, ‘Avengers 2,’ they know that Robert Downey Jr can’t really fly.

Film

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Public Relations Today

Can Military Influencers Ethically Use Their Status to Sell Services?

Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

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