Sword and the Script

FEBRUARY 14, 2017

A business that spends any amount of advertising money should be able to see the value. Advertising is in effect paying to reach someone else’s community, so why not invest and build your own in the long run? Social media has tempered RSS but it is still an important way to make content available. 2) Community Strength.

B2B 67

B2B Measurement Blogging Community 67

MaccaPR

DECEMBER 19, 2016

If so, you could share the gated content with them or, to make it easier (since you already have their contact information), share the actual PDF or Word document of content in advance of it being distributed to outsiders. Social media services like Edgar can help you reuse your best social posts to bring in more views.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Sword and the Script

DECEMBER 15, 2020

Are you active on social media (at least the top one or two platforms where your audience spends time)? Another example are trade shows – the B2B buyer journey has shifted completely to digital in the last nine months – will trade shows and big conferences take back their prominent pre-COVID19 role anytime soon?

Marketing 168

Marketing Employee Content Marketing Training 168