The Proactive Report

JUNE 18, 2021

PR should be the first thing you do and it should be done every day. In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” The top of the funnel is filled by PR. The media is a target audience.

Small Business 213

Small Business Fashion Groups Local 213

5W PR

JANUARY 14, 2019

In the weeks leading up to the recent edition of the Victoria’s Secret Fashion Show , the program and the brand came under fire from critics and social activists that feel the brand is out of touch with the younger consumer market.

Brand 68

Brand Branding Publicity Fashion 68

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns. The list is broken down by task. All pricing and features are based on the time of publication.)

Digital PR 62

Digital PR Tools Google Pitching 62