2030 Crisis Communications Ethics Interviews 
Newsfile
JANUARY 30, 2024
In an interview with TIME Magazine last November, OpenAI CEO Sam Altman said multimodality in the company’s new models will be one of the key things to watch out for in 2024. For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Download the report!
Stephen Waddington
DECEMBER 30, 2019
The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Purpose unifies management, employees, and communities. Representing the public that we serve 4.
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