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2024’s Top 5 PR Trends: What to Watch

Newsfile

Melissa Strle It can be challenging for PR professionals to navigate through an array of tools and strategies. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. Stay informed and ahead in the industry by embracing these essential trends.

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Future of PR: 2020 edition

Stephen Waddington

It’s indicative of the fact that outside of customer service, social media engagement has largely become a paid activity. 61% of respondents said that their PR and communications department are responsible for digital and social media content, up 4% year-on-year. Selling is only one outcome of working with influencers.