Remove en
article thumbnail

Kerry Sheehan on the slow march of AI in PR

Stephen Waddington

Other professions such as finance, banking, law and accountancy are upskilling en masse. The publication of a series of CIPR AIinPR primers was an important moment. I started by reading and looking at videos on the web. PRs who fail to accept this new reality and fear AI will see others move ahead. The PR industry slow.