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Here Comes Generation Alpha: What PR Pros Need to Know About the World’s Next Age Group

PRSay

Born between 2010 and 2025 to millennial and Gen Z parents, the Alpha Generation’s first members are beginning to emerge as consumers as they enter middle school. This means they’ll likely shun Instagram and Snapchat just as Gen Z avoids Facebook today. Do you know anyone under 9? Offer transparency. 21 at 10:15 a.m.

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Personal Versus Private in PR and Social Media

Cision

With the reveal of highly sensitive and supposedly ‘private’ emails, Twitter posts, direct instant messages via Facebook and Gmail, not to mention Instagram images and hashtags, reputations have been made and lost. The Digital Etiquette Imperative.

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Maxim Behar for the Polish Magazine PR Manager: Modern PR Globally

Maxim Behar

Sometimes I still hear, "Please, manage our PR activities, but don't touch our Facebook and Instagram pages, because my secretary is managing them perfectly." I am also an Ambassador of the Chinese International PR Association (CIPRA), and we meet each other online every month. What is the biggest trend right now? -

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