Ethical Voices

DECEMBER 12, 2022

While I was a bit under the weather from a cold, Rebecca provided ethics insights on a number of topics, including: . Key findings from the 2022 Brands In Motion Study. The two things every ethical communicator must embrace. The two things every ethical communicator must embrace. It’s pretty exciting times.

Ethics 74

Ethics Brand Branding Internal 74

Maxim Behar

NOVEMBER 23, 2020

It is my duty to manage the finances, events, ideas and diversity of this already very heavy machine, but for me it is an invaluable experience, and for Bulgaria a unique promotion. Are they only dealing with crisis PR in this sick time? Crisis PR has become commonplace. What are the global trends in communications?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

PR in High Definition

FEBRUARY 27, 2023

Since its big reveal in November 2022, OpenAI’s ChatGPT has dominated headlines all across the world. AI that can create new content, also known as generative AI, has faced its share of ethical concerns over the past months. It is being touted as a technology with the potential to change our lives – for better, or worse.

Industry 62

Industry Communications Technology Reputation 62

Sword and the Script

DECEMBER 20, 2022

While my 2022 prediction about the move away from social media may have been a bit premature, as social media fragmentation continues and the instability of Twitter deepens, communicators will have to renew their focus on truly targeted communications both in terms of messages and channels. Relentless focus on the customer .

Marketing 196

Marketing Content Marketing Data Social Media 196

Sword and the Script

JANUARY 3, 2023

Crisis management: When an organization faces a crisis, PR practitioners may work to minimize the damage to the organization’s reputation by managing the flow of information and communicating with the public. Here’s a much better look at The PR Technology Landscape 2022. And that even needs to be updated now.

Interviews 104

Interviews Publicity Technology Social Media 104