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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

We were about thirty enthusiasts, PR, marketing and advertising specialists, mainly from Europe, but obviously there was a need to gather at a high level, because in just three years we were already 250 people from all over the world and the forum created its own life, again in Davos. It was clear that soon they will be one business.

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Charles: Listen to what Tsar Simeon tells you, every word of his is precious.

Maxim Behar

I wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. Mina, or perhaps a revival picture from Koprivshtitsa or Karlovo …. But that wasn't my style.

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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

Marketing efforts often involve paid advertising, and the goal is to reach as many people as possible in order to increase sales. This can include the number of times an article is shared on social media, or the number of people who see a television segment. Here’s a much better look at The PR Technology Landscape 2022.