Remove 2021 Remove Data-Driven PR Remove Pitching Remove Storytelling
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20 PR and Marketing Predictions for 2022

Sword and the Script

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. The tactic still matters, but PR pros and writers will need to step up their game to cut through the clutter. “We Brad Marley , Chief Storyteller, Yelram Media . PR grows more in demand. Data-driven PR.

Marketing 214
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Why CEOs Should Invest in PR Attribution and PR Measurement

Onclusive

In recent market estimates, digital online and ad spending is expected to grow at approximately 11% per year through 2021. With digital convergence, PR and media communicators are no longer just the traditional writers of press releases or distributors of media pitches. PR is a powerful driver of top of funnel sales leads.