Remove 2020 Remove Advertising Remove Television Remove Viral
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A brief guide to short-form video for brands

NewsWhip

Instagram carousels lack the quick, “get to the point” advertising that so many want to see. followers, it’s in the same viral sphere as Duolingo. Instagram Reels After seeing TikTok’s massive success, Instagram launched a similar concept in August of 2020. The average consumer’s attention span is short. Data backs it up.

Video 148
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How an Influencer Marketing Agency Can Help with Video Strategy

Konnect Agency

As social media platforms continue to emerge and evolve, each innovation drives industry trends, and advertisers must quickly adapt to create and maintain relevancy with consumers in order to keep their brands top of mind. The pivot to short-form video content has created a shift in the way audiences are engaged on various social platforms.

Video 98
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Seizing the Moment: The Power and Pitfalls of Newsjacking

Burrelles Fresh Ideas

Cost-Effective In contrast to conventional advertising or marketing initiatives, newsjacking can prove to be a budget-friendly tactic. A prime example was the global buzz surrounding the announcement in early 2020 that Prince Harry and Meghan Markle would be stepping down as senior members of the royal family.

Ethics 102