Shift Communications

JULY 26, 2017

The first step is to determine which client representative is prepared and available to address inquiring media – this will inform the reactive messaging direction and which media to target. Next is crafting the messaging and determining the best communication medium(s) to activate. s vegan donut shop as a prime example.

Case Study 101

Case Study Crisis Study Crisis Communications 101

Reputation Us

SEPTEMBER 7, 2016

From the August 31, 2016 issue of Credit Union Times Magazine. A local newspaper reporter picked up the incident from a police report and then two TV news stations did follow-up stories. Credit Union Crisis Planning Essential. By Peter Strozniak. For example, that no members suffered a loss and that all members were made whole.

Crisis 60

Crisis Crisis Communications Insurance Insurance 60

Flatiron Communications

JANUARY 12, 2017

2016 was the year when the currents that have slowly eroded the tenuous relationship between journalists and PR pros coalesced to create an existential crisis that may not be easily remedied. I mean did it even matter that nearly every newspaper in the country published full-throated condemnations of Mr. Trump?

Journalism 28

Journalism Guidelines Government Training 28