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Public Relations Objectives

Doctor Spin

Establish and develop mutual relationships with key publics. Improve internal communications. Influence public opinion and legislative processes. The public affairs function in American corporations: Development and relations with corporate planning. International Journal of Business Communication, 51, 183 – 202.

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M3 Communications Group, Inc. with 6 BAPRA Bright Awards

Maxim Behar

At a glamorous ceremony, the prestigious international jury honored the agency for its successful projects in 2019/2020 among a total of 150 entries. impressed the jury in one of the most contested categories, "Event or Launch" and with which it achieved a triple success, are campaigns with international scope and global significance.

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13 Truths About PR ? How Many Do You Believe In?

PR Matters

In celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.). Advising management. Preparing all communications content.

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13 Fortunate Truths about PR

PR Matters

In celebration of 2016* marking the 110th anniversary of PR, this article is the first in a series of reflections on the profession and its practice. (* Ivy Lee , arguably the founder of modern PR, published his Declaration of Principles about the purpose and value of PR in 1906.). Advising management. Preparing all communications content.

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For PR Agencies, Does Cannes Really Matter?

ImPRessions - Crenshaw Communications

But 2016 turned out differently. This year, despite a 38% increase in PR Lions award entries, just two “pure-play” PR agencies took home metal, making 2016 the most lackluster performance for PR shops since the category was created four years ago.

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Facebook PR Exposed

Flatiron Communications

This Beltway-based “public affairs” firm created a disinformation campaign targeting the company’s detractors through content posted to its owned “news” site, which right wing “news” sites then amplified. Issued a statement from the Board of Directors. — Fired Definers Public Affairs (of whom Mr. Zuckerberg disclaimed knowledge).

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How to use virtual reality for public relations

Stuart Bruce

Virtual reality was a popular prediction for what’s going to be big in 2016. I think it’s a virtual reality itself as 2016 isn’t going to be the breakthrough year of mass adoption, but it is still something that PR professionals need to understand and be ready for. Amnesty used VR to increase donations.