Remove 2016 Remove Banking Remove Print Remove Storytelling
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20 Insightful PR and Marketing Predictions for 2018

Sword and the Script

Similar to what is currently going on as a result of the 2016 election in social media, I feel there will be an increased and possibly dramatic focus on message attribution across all channels. Also see: PR and Storytelling; Off Script #7: Lou Hoffman. And there are some real gems in that certain whitepaper from 2016.

Marketing 104
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The Blurry Edges of PR; Off Script #11: Kevin Hartman of LTPR

Sword and the Script

I also believe working through military policies and regulations helps me understand and anticipate the compliance and regulatory requirements of the banking, legal and healthcare industries. — Kevin C Hartman (@KevinCHartman) July 14, 2016. Tried and true storytelling can often be applied to new channels.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52