2014 Advertising Comparison Privacy 
ImPRessions - Crenshaw Communications
MAY 24, 2018
Still, a prime impediment to PR teams’ showing out-of-the-box creative chops is clients’ aversion to risk– something not so prevalent in the advertising field. Advertisements for travel metasearch sites usually involve a cutesy gnome (Travelocity) or a charismatic spokesperson (Trivago). 4 ways creative PR takes it up a notch.
Sword and the Script
DECEMBER 20, 2022
This, coupled with consumer’s savviness to marketing tactics, the death of the cookie, and privacy concerns, earned media and PR are becoming essential to a CMOs toolkit and business success. A reset on advertising spend. 2014: Focusing on a Few 2014 Content Marketing Predictions. next year, down from 6.4%
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