article thumbnail

Voice assistants: what you need to know for marketing and public relations

Stephen Waddington

Siri was launched in 2011 on Apple hardware. Voice assistants can be used to serve media much like any other computing device, or indeed a radio or television. It’s accessible in a bite-sized flash format, and long form such a podcasts and radio shows. It’s socially awkward and text entry works just as well.

article thumbnail

Spin Doesn’t Suck- A PRBC Book Review

PR Breakfast Club

Having seen this first hand (in television, radio, and PR), I was intrigued to read how Gini felt. An example Gini gives of this is from 2011, when Kenneth Cole sent out the infamous “spring collection” tweet during the uprising in Cairo, Egypt. We are no longer an industry where a PR team can control the whole message.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

That Time Our Website Was Hacked

Waxing UnLyrical

Generally our eyes and ears are focused on traditional media (print, radio, television). Here is the comment: Alex says: March 28, 2011 at 2:07 pm. Close to an hour later the President sent the following to campus, which I posted in response to Alex on the blog: YOURblog admin says: March 28, 2011 at 2:52 pm.

article thumbnail

How Pink Panties Heralded India's Social Media Movement

Waxing UnLyrical

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. says: January 4, 2011 at 10:01 am [.] Amrit Pal's Weblog says: January 29, 2011 at 6:32 pm [.] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

article thumbnail

Top 50 PR, Marketing & Social Media Podcasters to Follow

Cision

And get this: according to Edison Research , people who listen to audio listen to podcasts almost as much as they listen to the radio. But why is podcasting important to PR and marketing professionals? It’s time for you to PRODUCE YOUR AUTHORITY! 41) Greg Hickman.

article thumbnail

The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52