Maxim Behar

MARCH 12, 2024

If you work with grocery products, mass consumer goods such as consumer electronics, or other types of goods that various groups of people use, you have to use their language to communicate effectively. Even though it started much earlier, most of this transformation of social media and the social web occurred in 2007–2008.

Ethics 64

Ethics Social Media Local Corporate 64

PR Conversations

AUGUST 18, 2011

Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. Marketers look to champion consumers…to tell their companies’ stories. A bit of the back story. Same with documentary film makers. Do you see the problem?

Construction 40

Construction Internal International SEO 40

Waxing UnLyrical

MAY 27, 2016

The YESS Duck Derby , started in 2007, is held on the day of the annual Kentucky Derby. That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. We all know visual content is consumed faster and shared more often than text. What a Duck Can Do.

Media Relations 50

Media Relations Social Media Media Real Estate 50