Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Why Marketing Over Communications? There’s email marketing , not email communications.

Industry 52

Industry Web Wikipedia Education 52

Doctor Spin

JANUARY 8, 2022

We got to experience the hippie web (2005-2015) revolving around earned and owned media. It was a golden opportunity for PR to gain traction in a space dominated by two-way communication, relationships, and trust circles. Today, SEO (like SEM) is considered a form of marketing instead of earned and owned communication.

Education 52

Education Industry Web Wikipedia 52

Buzzstream

FEBRUARY 27, 2024

The idea is to ensure that the most pertinent information is communicated within the first paragraph, so even if a person only reads the beginning of an article, they have a clear grasp of the story. Press releases follow the inverted pyramid writing style, which news journalists (for the most part) still follow today.

Pitching 83

Pitching Writing Film How To 83