2003, Local, Measurement and Small Business

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2003

Local

Measurement

Small Business

Happiness and the improvement of professional PR/communications practice

PR Conversations

OCTOBER 11, 2018

Effectiveness in PR/communications practice usually involves thinking about evaluation and measurement metrics. More recently a study by Shannon Bowen (published in 2003) reported surprise among public relations undergraduates that the work was less glamorous than they had expected. These may constitute things outside our control.

Communications

Communications Community Measurement Study

How to Prepare a PR Crisis Plan

Prohibition

JANUARY 14, 2022

In 2003, British Petroleum’s plan for dealing with a spill at its Alaska oil field was criticised for being overly complex and confusing. That’s why it’s so important to monitor the media for your brand, especially if you’re a small business. Responding quickly to a crisis is an essential skill for businesses today.

Crisis

Crisis How To Crisis Management Crisis Communications

Public Relations Today

Happiness and the improvement of professional PR/communications practice

How to Prepare a PR Crisis Plan

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