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Running Corporate Communications and Social Media

wiredPRworks

Does managing social media sometimes feel like running a marathon? Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing.

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What Are the New Rules of Marketing and PR?

wiredPRworks

What We Talked About on Growing Social New. Storytelling success stories. Organizations have learned to win by developing what David calls a “Fanocracy” – (the subject of his Wall Street Journal bestseller) – tapping into the mindset that relationships with customers are more important than the products they sell to them.

Marketing 118
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Creative Headlines Will Drive PR SEO & Success in 2017

Cision

It is no longer credible for a company to say one thing and perform another, when so many design, social media and digital marketing resources exist to optimize results. In this polemicized media environment, journalism becomes reliant on reach to new audiences in a unique new way.

SEO 120
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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

Paul Furiga is chief storyteller, founder and CEO of WordWrite Communications. We caught up with Paul to talk PR, journalism and branding – oh, and to find out what story crafting is. The people who know us best, our clients, would tell you that at heart, we’re great storytellers. By Christine Perkett.