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Communications Conversations
NOVEMBER 16, 2022
It’s from LinkedIn, which aggregated data to share with us the “top skills” of today’s social media manager. Super confused right off the bat. Super confused right off the bat. Let’s just say it–this list is garbage. However, the list seems flawed on many levels.
Sword and the Script
MARCH 2, 2021
Cision announces plans to acquire Brandwatch; BuzzSumo introduces journalist profiles; Forbes contributor compares PR tech tools; PR tech vendor posts supporting Black History Month. Buy a competitor and fold it or starve it of resources. There are several reasons why one business would acquire another. Did you know?
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Sword and the Script
JANUARY 3, 2023
We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations? It’s not a bad take.
PR Fuel
AUGUST 19, 2021
Business owners now realize the numerous benefits of media relations to boost brand awareness. Be ready to answer critical questions such as what your business does and why you want media coverage in your pitch. The worldwide public relations market is expected to register an annual compound growth rate of 10.2%
Onclusive
SEPTEMBER 13, 2023
The journalists of today are bombarded with a torrent of storie s, making it easy for PR pieces to get lost in the shuffle. In fact, 63% of PR professionals report that getting reporters’ attention is a top challenge. Wait for the right time: After sending your press release, it’s natural to be eager for a response.
Karen Freberg
MARCH 24, 2020
” That’s right, I did it again. Karla is one of the most talented artists I know – and she’s one of the kindest and bravest people I know. It also represents a nod to PR history with Edward Bernays and his campaign to celebrate the invention of the light bulb. The beginning of my PR journey.
Karen Freberg
SEPTEMBER 17, 2017
You might be asking yourself – Karen, what were you up to these past few days? Let me share with you what I was up to these past few days with Adidas, Clemson, and College Gameday for the Louisville-Clemson game, and what were some takeaways I had: Adidas goes viral with celebration shoes. Paul Murphy – adidas PR.
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