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Public Relations: A Defining Moment for the Profession

Waxing UnLyrical

The Public Relations Society of America has spent the past few months collaborating with other PR associations around the globe on a redefinition of the term “public relations.”. But until my own mother, who has known me longer than anyone else, can verbalize her eldest son’s profession, I won’t be satisfied.

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Making The Case for Excluding Jargon From Crisis Communication

Melissa Agnes

Jargon (pronounced with my French accent), is defined as “special words or expressions that are used by a particular profession or group and are difficult for others to understand, i.e. legal jargon.” Recently, Eric Chandler and I wrote a blog post called “Social Media Crisis” and Other Buzzwords that Need to Go.

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Back to School! 3 Solo PR Pros on Becoming an Adjunct Instructor

Solo PR Pro

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “It gives me additional credibility among my peers and clients.” ” Teaching at the college level can also be incredibly rewarding. “It gives me additional credibility among my peers and clients.”

Education 107
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Platinum: Celebrating the CIPR at 70

Stephen Waddington

The CIPR has funded the design and publication. Stodd suggests that co-created and community-moderated narratives are only valid in the moment. Platinum is the precious metal that recognises a 70th anniversary. It’s also the name of a very special CIPR community project that celebrates its foundation in 1948. It’s my eighth book.

Handbook 114
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19 Years and Counting

Barokas

Today marks my 19-year anniversary at Barokas Public Relations. For some reason, this seems more momentous to me than turning 40, likely because it has required intentional and consistent hard work, and a lot of blood, sweat and (sometimes) tears. Maybe I’m turning into my parents, but that’s a blog post for another day.

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PR and Technology 2019 Trends

Solo PR Pro

SOURCE: Annenberg Center for Public Relations, USC & Weiss-Blatt, Nirit. SOURCE: Annenberg Center for Public Relations, USC & Weiss-Blatt, Nirit. as a profession, we must prevent media relations from becoming a lost art. SOURCE: Annenberg Center for Public Relations, USC & Weiss-Blatt, Nirit.

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Paddle your own ethical canoe – Filomena Fanelli

Ethical Voices

I never imagined I’d have a career in public relations. And there weren’t many public relations specialists in my market. There isn’t one defining moment that I think, “Oh, that was the time that I was confronted with a big challenge.” Ethics and predatory lending. It sure does.

Ethics 81