Sword and the Script

JANUARY 20, 2018

As screenshot nearby shows, (photo credit: Kaon blog ), it creates “a magical pop-up AR appearance at trade shows that people can activate and walk around.” It is easy to see how this could be used as a visual tool in sales or marketing meetings anywhere rather than just a trade show booth.

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Case Study B2B Study Marketing 100

ImPRessions - Crenshaw Communications

MARCH 31, 2017

People often ask how agencies come up with great ideas for public relations campaigns. It also helps to track important industry verticals and follow the most relevant journalists on Twitter. Launching an attention-getting idea for 3-D printing client, WhiteClouds came to us this way. Don’t auto-brainstorm.

Airlines 120

Airlines Exercises Fashion Print 120

Beyond PR

APRIL 27, 2016

Trade shows can be an endless sea of opportunity, engagement, and information. When it comes to amplifying your trade show presence, an online press kit is one of the best ways to house your content riches , and a multichannel marketing strategy will provide your audience with plenty of paths to this jackpot.

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Trade Shows Marketing How To Real Estate 40

David PR Group

JULY 3, 2015

A law firm marketing budget typically covers costs for advertising, promotion and public relations. Attendance at industry, trade or professional society meetings. The post How to Determine a Law Firm Marketing Budget appeared first on David PR Group | Public Relations, Reputation Management and Attorney Marketing.

Marketing 40

Marketing How To Web Trade Shows 40

Sword and the Script

JANUARY 9, 2018

Several studies suggest businesses plan to invest in public relations in 2018. You should also check the contributed guidelines from the publication that first published the article as often they require content to be exclusive for several days or weeks. 6) Pitch the story to an industry newsletter.

Media 98

Media B2B Groups Conference 98

Sword and the Script

MAY 22, 2018

Early on, I worked at a printing technology company where we had a big poster on the wall that said, “Freedom of the press belongs to those who own one.” Trying to tie print ads or direct mail directly to sales, for a high-value, long-sales-cycle B2B product, was a nightmare. Second, almost everything is now measurable.

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Marketing B2B Print Technology 62

Solo PR Pro

JUNE 21, 2016

Regions that are largely supported by one or two industries can have their fortunes rise and fall based on the performance of those industries. If you are looking to expand into new industries or simply grow your business, broadening your geographical reach expands your choices. All markets are not created equal. Collaborate.

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Local How To Skype Trade Shows 41

MaccaPR

DECEMBER 19, 2016

Slack can also serve you as a marketing tool, as there are industry groups on Slack that you can take part in whether or not your company uses the tool. Does your white paper offer provocative new viewpoints on an industry topic? Don't overlook the potential of strategic media relations/publicity outreach.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

FEBRUARY 10, 2015

Who better to instruct us in social media marketing than this 25-year-old, 7-time Grammy Award-winning “public relations genius” (in the words of the Washington Post)? Swift has carefully, methodically and brilliantly crafted a public persona designed to make you love her (or else). Lesson #7 - Have You Ever Been Experienced?

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Social Media Marketing Media YouTube 48