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From Hollywood Red Carpets to Animal Advocacy, Jill Rappaport’s Journey

PR for Anyone

Beginning her career as an associated publicist for United Artists and interviewing celebrities, she realized she was getting more out of her interviewees in the car on the way to the events than the reporters were. When she interviewed these celebrities, her icebreaker would be to ask about their animals.

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What PR Can Learn From “Money Monster”

ImPRessions - Crenshaw Communications

Anyone who has worked in public relations is familiar with the tension created by a live broadcast interview. The film features a Jim Cramer-like financial expert who is threatened on-air by a gunman in the middle of a live show. Don’t go on any interview show you haven’t watched. Forget the interviewer.

Film 168
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Pitch Around Elon Musk and Twitter

PR for Anyone

.” If you need a refresher on Newsjacking, watch this interview I did with David Meerman Scott who coined the term. Financial Stories. If you are a financial planner, what does that mean? If you’re in the financial space, you can talk about that. There are so many story angles around this topic. Is this good?

Twitter 130
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What to Pitch in October

PR for Anyone

Financial Planning Month. Another huge one that I work with my clients on, anyone in the financial planning space, anything related to financial planning October is that. There’s also a bonus video in there about how to nail the interview when you get it. Dyslexia Awareness Month. Eat Better, Eat Together Month.

Pitching 130
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Issue? Crisis? What’s The Difference and Why Is It Important?

Melissa Agnes

For example you might analyse the communication benefits of a media release versus a press conference versus a one-on-one interview and the options of newspaper versus radio versus television versus social media. However the impact of the crisis, particularly financial or reputational, may persist for much longer.

Crisis 249
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What to Pitch the Media in May

PR for Anyone

National Financial Planning Month – this is a tremendous opportunity for people in the financial space to share their expertise with the world. It’s also Financial Planning Month. Regional publications are 2 months out so we’re looking at stories relevant to July. And you know, this is a really rough year.

Pitching 130
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Maxim Behar: There is no coalition; there is fear that the president will return to power.

Maxim Behar

Whether they meet or talk through television screens. if they have some financial, political, or strategic strategies, they will achieve them. This means that they have some agreement, which is why I am surprised that each speaks through television and social media. You can find the full interview here.