Stephen Waddington

APRIL 18, 2020

Was it really only three years ago that Professor Robert Kelly, an associate professor in political science at Pusan National University, became an internet sensation when his children walked into his study during a live BBC news interview? This week we’ve been thinking about the future of print media. Please come and join us.

Media 83

Media Crisis YouTube Television 83

ImPRessions - Crenshaw Communications

MAY 4, 2017

Try this simple exercise to gauge readability – can you substitute a common phrase for an “insider” term and still have the piece make sense? T his piece written for a 3D printing company , does just that. Quote sources and conduct interviews of third-party experts where possible. Create a writing track record.

B2B 136

B2B Guidelines Writing Pitching 136

PRSay

JUNE 11, 2021

In our social posts, we’d then link to a webpage where users could see the data behind our messages — like “show your work” exercises in school. During the height of the pandemic, this daily report often had at least 25–40 entries, consisting of print, online and broadcast mentions. What are some best practices for other communicators?

Publicity 157

Publicity Social Media Report Fashion 157

Cision

AUGUST 3, 2016

In this interview, Roger discusses how to create effective communication for diverse channels, develop a messaging framework and take advantage of new opportunities as they arise. Brand attributes, far from an academic exercise, inform how you write, design, speak and tweet.

System 120

System Newspapers Technology Brand 120

Beyond PR

APRIL 28, 2017

In my days as a journalist, the narratives from the interviews I did with business people, along with my research, informed the stories I crafted. So I went through an exercise recently that helped bring some clarity: I defined the things I believe make great stories. In fact, I know from experience, they coexist nicely. Be Emotive.

Storytelling 45

Storytelling Data B2C B2B 45

Norton's Notes

DECEMBER 21, 2014

Since creating his blog back in 2006, Sisson claims that his aims are to empower and motivate people by encouraging them to take full responsibility of their own health and wellbeing, and that exercise doesn’t have to be as painful as you are led to believe. indulges readers in his own personal life, his daily routine, and exercise morals.

Blogging 44

Blogging Training Exercises Sports 44

Karen Freberg

MARCH 2, 2018

I know seeing the physical book printed out will be truly exciting! Deirdre has a great podcast called Women Worldwide , and wanted to interview me. Slides, test bank, resources, exercises / thought questions and the instructor manual were all created by yours truly. How to announce it? Oh – well, there is that!

Social Media 40

Social Media Exercises Resources Writing 40

Sword and the Script

JANUARY 3, 2017

Know a PR, marketing or sales leader with compelling ideas fit for print? If you say you’re doing that and then use the exercise as an excuse for ‘marketing as usual,’ you only make everything less believable and effective. . Don’t miss these interviews: Modern PR Different not Harder; Off Script #12: Tressa Robbins of Burrelles.

Journalism 61

Journalism Content Marketing Creativity Leadership 61

Buzzstream

FEBRUARY 27, 2024

It was particularly important for print journalists to follow the inverted pyramid structure because articles would often be “cut from the bottom” (i.e., Repeat this exercise until you have at least 25 subject lines – I guarantee there’ll be a good one in there. In that case, I’d advocate for high levels of personalisation.

Pitching 83

Pitching Writing Film How To 83

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. “It all starts with which record you decide to break!,” ” says Antoniou.

Viral 88

Viral Marketing Guidelines Local 88

Bad Pitch Blog

MAY 23, 2007

A "story idea" that defies everything you have ever known about what actually gets written in a print publication? In this case, the exercise would help the sender realize a business news outlet would not be interested in a product-driven lifestyle feature. Our editor is clearly a victim of one of the following approaches.

Pitching 40

Pitching Construction Exercises Retail 40

Bad Pitch Blog

OCTOBER 5, 2008

To the stubborn ones I offer a solution: Want print? One dude (also young) was interviewed for a major print magazine and at the end said, with me on the line: “So is this for the magazine?” I don’t know about you but I haven’t got time for this painful exercise in listening-to-others. That usually shuts them up.

Print 40

Print Web Measurement Exercises 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example). pitch preferences and pet peeves).

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

Multimedia journalists are expected to be able to produce or adapt content for an increasingly wider-range of media, including traditional broadcast, print and Web formats, as well as blogging, podcasting (audio and video), social media, and live content platforms (Periscope or Facebook Live for example). pitch preferences and pet peeves).

Media Relations 40

Media Relations Media Mobile Pitching 40

ZudePR

MARCH 22, 2018

H: What about the print quality? There were points when I thought the whole endeavour was just a huge exercise in procrastination. I made sure I ate well, slept adequately and exercised daily, mainly running. E: Why do people look down their noses at it? F: What could I learn? What would the scope for personal development be?

Writing 83

Writing Google Blogging Exercises 83

Buzzstream

NOVEMBER 10, 2020

Get weekly exclusives (find a celebrity, conduct the interview etc.). If a study reveals that ‘1 in 4 Brits exercise for mental health reasons’, write that as your subject line rather than a pun-filled cliché. Keep an eye out for breaking stories. Get source quotes . looks in her BrightonSEO 2020 talk, below, too. You get the gist.

Pitching 164

Pitching Writing Digital PR How To 164

Frederik Vincx

DECEMBER 11, 2015

Raf recently also got interviewed about this in the Wag The Dog Podcast. This exercise will give you a good understanding of where you’re investing time that you shouldn’t. You need to make sure this exercise stays valuable. Find out more more about their learning programme in this 20-minute podcast interview with Burnside.

How To 60

How To Software System Employee 60

Waxing UnLyrical

NOVEMBER 10, 2010

It’s a great way to exercise your writing muscles. Mark as read Approve comment Can I print this out and frame it? Once you start participating in it, you’ll start figuring out what works, and what doesn’t. Pitching bloggers and pitching media ain’t that different. Pitches, content creation, op-eds, etc.

Blogging 90

Blogging Facebook Twitter Writing 90