ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

You could be moderating a media interview, holding media training for a CEO, or manning a check-in table at a panel event. We developed a DST-themed survey and pitched the exclusive to women’s health and fitness publications. Sometimes walking into the office, you never know what ‘costume’ you’ll be wearing.

Creativity 243

Creativity Groups Retail Media Training 243

PR for Anyone

JUNE 9, 2021

She has gotten quite a bit of media related to her walk but it also mentions her as a real estate agent. On the 200th anniversary of that event, she decided to work with the town and create Lydia Taft day. How to pitch the media. As you can imagine, because of that, she became very involved in suicide prevention.

Real Estate 130

Real Estate Nonprofit Media Pitching 130

PRSay

FEBRUARY 5, 2020

Otherwise it comes across as: “Hey stranger, I’m using this weather event as an excuse to reach out to you in hopes of getting something from you in the future.”. So this is not a post advising you to send expressions of concern to your media list the next time a weather event threatens their hometown.

Media 151

Media Pitching Media Relations Communications 151

Onclusive

FEBRUARY 9, 2021

A typical PR agency toolkit can include some or all of the following: Strategic counsel and advice Reputation management Crisis management Media relations, including outreach and pitching Analyst relations (e.g.

Agency 195

Agency Strategy Communications How To 195

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2020

That’s a good time to ask about a previous article they’ve written, current events or just how their day is going. Not only do you want your spokesperson to succeed, but creating a friendly relationship with a journalist will pave the way for future pitches. Let the interview play out, but pay attention. Follow up .

Interviews 208

Interviews Media Construction B2B 208

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Misguided media relations strategy. Agency teams should take the time to explain, based on personal experience and expertise, why a story will or won’t work and where possible, how to take a bland or unworkable pitch and improve it. Lack of preparation for a media interview.

Skype 170

Skype Interviews Crisis Communications Crisis 170

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

When considering an agency to handle reputation management and media relations for a company, consider these signs as indicators of the need to boost PR efforts. Intrepid PR strategists pitch an editor a trend piece on new IoT security or other products and voila, a round-up story with five or six brands appears.

Company 136

Company Interviews Reputation Privacy 136

Waxing UnLyrical

JULY 3, 2013

The entrepreneur has to conceive, pitch, and close while keeping the train on track. But when it comes to marketing as individuals—personal branding— I see the root of the problem we see with start-ups: generic pitches. I semi-reconnected with someone I knew a long time ago at a networking event last year.

Marketing 100

Marketing SEO Writing Engineering 100

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., which involves pitching story ideas like back-to-school and holiday shopping, but also handling stories about incidents in our stores. from Chicago to Washington D.C., How has your work with MN PRSA helped kickstart your career?

Sports 113

Sports Retail Local Report 113

Mindful Marketing

FEBRUARY 15, 2017

HARO , Profnet and JournoRequest allow you to see what stories reporters are currently writing and need sources for, and respond to them with a pitch. So if you’re just starting out and want someone to secure media coverage and maybe a couple of awards, then a consultant is a good option. Do you need messaging and branding help?

Agency 50

Agency Crisis Communications Measurement Analytics 50

Prohibition

JULY 19, 2018

Here are some examples of the tactics used to try and achieve the objectives of the public relations discipline – but do note, as the digital world continues to enhance and infiltrate our daily lives, we anticipate that these tactics will continue to adapt and change in the future, just as they have done over the past 20 years and beyond.

Publicity 48

Publicity Advertising Advertising Tools 48

PR for Anyone

APRIL 6, 2022

Although it’s still cold where I am, NOW is the time to start pitching the media all of your spring ideas. What I pitched was that the number one search on Google right now is “how to clean…” People are searching for “cleaning tips” and I’m going to provide it. I’d love to connect.:

Pitching 130

Pitching Television Media Real Estate 130

5W PR

JANUARY 31, 2024

This field involves a combination of media relations, content creation, event planning, and social media management to effectively communicate a company’s innovations, milestones, and values to the target audience. Capabilities can include event planning, execution, and post-event support.

Technology 78

Technology Product Launch Crisis Management Case Study 78

PR for Anyone

NOVEMBER 11, 2021

Public Relations can come in many forms but for this post, let’s focus on media relations, community relations, online and social media. Media Relations. Do your homework on which media outlet is best for your product, service or brand and find the journalist(s) who cover your topic.

Publicity 225

Publicity Marketing YouTube Video 225

Communications Conversations

NOVEMBER 20, 2017

It’s an annual event held each January at a brewery in downtown Minneapolis, and it gives me a great chance to reconnect with old friends and meet new WSU alumni. I was first introduced to Katlyn a few years ago in organizing this event. From social to media relations to video production.

Meeting 0

Meeting Social Media Employee Pinterest 0

Deirdre Breakenridge

AUGUST 12, 2019

I’ve been media training executives for about 15 years. The media has an agenda. This statement shapes what most business professionals have in their minds about the slant or the bias of a media outlet. You’re moving from pitching the media to being a regular authority or subject matter expert available for commentary.

Interviews 157

Interviews Infographics Media Media Training 157

Bad Pitch Blog

JUNE 9, 2010

I once had a client that paid $10G to bring a triple gold medal Olympian to speak at his event. A round of media training and/or general messaging can help with this. Oddly enough, I''ve also promoted an event with an Olympian as the media draw. To which Mollie adds: Anonymous has a good point.

Case Study 52

Case Study Construction Interviews Training 52

Sword and the Script

DECEMBER 15, 2020

One area likely to see such permanent change is the events space, and how organizations use events for marketing and publicity. Many types of events will go back to being live, and they’ll address the pent-up demand for getting out and getting together in person. Every employee needs media training.

Marketing 174

Marketing Employee Content Marketing Training 174