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ICON 2023 Q&A: ESPN’s Amanda Brooks on Finding the Human Element in Stories

PRSay

Ethics are the cornerstone of PRSA and the PR profession. You have a master’s degree in ethics from Vanderbilt University. And to me, it was ethics. When I first started at ESPN, I thought I knew sports television because I had worked with television networks as a PR person for years. It’s now been over 15 years.

Sports 78
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Stalwart Interns. Where are they now?

The Stalwart Blog

I thought it would be a good time to check in on our former interns and find out where they are now. Melina Destein , Stalwart summer 2012 intern. I admired the team at Stalwart for their work ethic and dedication they have to their clients. Brianna Bruinsma , Stalwart summer 2013 intern. Many of you met them too.

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What should you do when you think you received an unlawful order? Dave Honchul

Ethical Voices

He discusses a number of important ethics issues, including: What should you do when you think you received an unlawful order? In my enlisted career, I did just about everything a public affairs person could do including media relations, internal information, community relations, the works. It’s amazing.

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Celebrating the human influence in reputation shaping

PR in High Definition

The longest-running annual international televised music competition, its reputation reflects its core value of uniting people and nations by showcasing musical diversity and cultural nuances. Because AI lacks the aforementioned soft skills, its inability to think critically or creatively generates concerns surrounding ethics.

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Maxim Behar On "Focus" Radio: PR Experts Need To Know How To Use The Advantages Of AI, But Also Not Forget About The Risks.

Maxim Behar

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. At the World Organization, we accepted these principles for ethical behavior in using AI. Each country has its laws, there are international laws. Ethics and regulations."

Radio 59
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Embracing Tech PR: The Beginning of My Story

The Hoffman Agency

After studying business, psychology and computer science, I was lucky to participate in a student-run television program that introduced me to my first role in PR. I was fascinated by how a well-thought-out campaign can add an ethical, humanitarian component to an otherwise rigid business-to-consumer relationship.

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Maxim Behar for “24 Chasa": "PR crisis management became routine"

Maxim Behar

Straight - journalism, but in a slightly higher form, carrying the interests of the business you work for, absolutely in accordance with all ethical and moral rules. The reason is clear - advertisers are gradually withdrawing from everywhere - newspapers, television, radio to devote themselves to online media. Hence the great change.